I’m Chrystal
Senior UX Designer with experience designing responsive web, mobile, tablet, and TV experiences across fintech, entertainment, and nonprofit sectors. Passionate about understanding user needs and advocating for their voices throughout the design process. Proud cat whisperer and avid world traveler.
Recent Work
Fixing Dead Ends in the Pick A Seat Experience
Introduced a responsive web unified map and list view to streamline navigation, reduce customer call volume, and enhance the experience for comparing VIP offers.
Redesigning KYC for Mobile
Improved annual response rate from 48% to 74% by redesigning the mobile UX and validating design decisions through moderated usability testing.
The Gospel App
Use the Gospel App to start the challenge, and pray for your friends faithfully by yourself, or get some others together to pray as a group!
Improving the Apex Resolution Tool
Redesigned our B2B ticket resolution tool dashboard filters and added features to troubleshoot tickets in the transfer queue.
Survey App: Improving the In-store Experience
Created a survey app to improve the AT&T retail experience, addressing long lines while increasing visibility of DIRECTV products.
Testimonies